About this data
What it is
Before an executive, director or large owner sells restricted or control shares, they file a short notice with the SEC, called Form 144, saying how many shares they plan to sell, through which broker and roughly when. This feed lists those notices, and for each one shows whether a sale was reported afterwards on a Form 4 and how many days later.
Who files it
The person selling, or their broker, on the day the sale is placed. Electronic notices start in April 2023.
How current
We collect new notices throughout the day on SEC business days.
Terms
Form 144The notice an insider or other affiliate of a company files with the SEC before selling restricted or control shares, so the shares can be sold under Rule 144. The notice says how many shares, through which broker, and roughly when.10b5-1 planA Rule 10b5-1 trading plan lets an insider set up future sales in advance, on a schedule or at set prices, at a time when they do not hold inside information. A notice that gives a plan adoption date says the sale is made under such a plan.
Worth knowing
A notice is a plan, not a sale: the person may sell fewer shares, later, or not at all. The value is the one the filer typed, at a price they chose, not what the shares sell for. Many sales are routine, made to diversify or pay taxes, or under a 10b5-1 plan set up months earlier. A blank in the last column does not mean no sale: the person may not have to file a Form 4 (an ordinary affiliate does not), the sale may be recent, or the Form 4 may name a different spelling of the person. We match by the filer's number first and by name second. Information, not investment advice.

All of this comes from public filings.

Form 144 notices per day, last 30 days

0100200300Oct 17 · All notices: 0Oct 17 · Notices that give a 10b5-1 plan: 0Oct 17Oct 18 · All notices: 0Oct 18 · Notices that give a 10b5-1 plan: 0Oct 19 · All notices: 47Oct 19 · Notices that give a 10b5-1 plan: 29Oct 20 · All notices: 52Oct 20 · Notices that give a 10b5-1 plan: 39Oct 21 · All notices: 46Oct 21 · Notices that give a 10b5-1 plan: 26Oct 21Oct 22 · All notices: 49Oct 22 · Notices that give a 10b5-1 plan: 22Oct 23 · All notices: 62Oct 23 · Notices that give a 10b5-1 plan: 23Oct 24 · All notices: 0Oct 24 · Notices that give a 10b5-1 plan: 0Oct 25 · All notices: 0Oct 25 · Notices that give a 10b5-1 plan: 0Oct 25Oct 26 · All notices: 75Oct 26 · Notices that give a 10b5-1 plan: 28Oct 27 · All notices: 71Oct 27 · Notices that give a 10b5-1 plan: 18Oct 28 · All notices: 54Oct 28 · Notices that give a 10b5-1 plan: 17Oct 29 · All notices: 100Oct 29 · Notices that give a 10b5-1 plan: 31Oct 29Oct 30 · All notices: 97Oct 30 · Notices that give a 10b5-1 plan: 35Oct 31 · All notices: 0Oct 31 · Notices that give a 10b5-1 plan: 0Nov 1 · All notices: 0Nov 1 · Notices that give a 10b5-1 plan: 0Nov 2 · All notices: 272Nov 2 · Notices that give a 10b5-1 plan: 133Nov 2Nov 3 · All notices: 142Nov 3 · Notices that give a 10b5-1 plan: 48Nov 4 · All notices: 190Nov 4 · Notices that give a 10b5-1 plan: 77Nov 5 · All notices: 148Nov 5 · Notices that give a 10b5-1 plan: 53Nov 6 · All notices: 127Nov 6 · Notices that give a 10b5-1 plan: 41Nov 6Nov 7 · All notices: 0Nov 7 · Notices that give a 10b5-1 plan: 0Nov 8 · All notices: 0Nov 8 · Notices that give a 10b5-1 plan: 0Nov 9 · All notices: 217Nov 9 · Notices that give a 10b5-1 plan: 75Nov 10 · All notices: 202Nov 10 · Notices that give a 10b5-1 plan: 59Nov 10Nov 11 · All notices: 0Nov 11 · Notices that give a 10b5-1 plan: 0Nov 12 · All notices: 240Nov 12 · Notices that give a 10b5-1 plan: 77Nov 13 · All notices: 127Nov 13 · Notices that give a 10b5-1 plan: 28Nov 14 · All notices: 0Nov 14 · Notices that give a 10b5-1 plan: 0Nov 14Nov 15 · All notices: 0Nov 15 · Notices that give a 10b5-1 plan: 0
0100200300Oct 17 · All notices: 0Oct 17 · Notices that give a 10b5-1 plan: 0Oct 17Oct 18 · All notices: 0Oct 18 · Notices that give a 10b5-1 plan: 0Oct 19 · All notices: 47Oct 19 · Notices that give a 10b5-1 plan: 29Oct 20 · All notices: 52Oct 20 · Notices that give a 10b5-1 plan: 39Oct 21 · All notices: 46Oct 21 · Notices that give a 10b5-1 plan: 26Oct 21Oct 22 · All notices: 49Oct 22 · Notices that give a 10b5-1 plan: 22Oct 23 · All notices: 62Oct 23 · Notices that give a 10b5-1 plan: 23Oct 24 · All notices: 0Oct 24 · Notices that give a 10b5-1 plan: 0Oct 25 · All notices: 0Oct 25 · Notices that give a 10b5-1 plan: 0Oct 25Oct 26 · All notices: 75Oct 26 · Notices that give a 10b5-1 plan: 28Oct 27 · All notices: 71Oct 27 · Notices that give a 10b5-1 plan: 18Oct 28 · All notices: 54Oct 28 · Notices that give a 10b5-1 plan: 17Oct 29 · All notices: 100Oct 29 · Notices that give a 10b5-1 plan: 31Oct 29Oct 30 · All notices: 97Oct 30 · Notices that give a 10b5-1 plan: 35Oct 31 · All notices: 0Oct 31 · Notices that give a 10b5-1 plan: 0Nov 1 · All notices: 0Nov 1 · Notices that give a 10b5-1 plan: 0Nov 2 · All notices: 272Nov 2 · Notices that give a 10b5-1 plan: 133Nov 2Nov 3 · All notices: 142Nov 3 · Notices that give a 10b5-1 plan: 48Nov 4 · All notices: 190Nov 4 · Notices that give a 10b5-1 plan: 77Nov 5 · All notices: 148Nov 5 · Notices that give a 10b5-1 plan: 53Nov 6 · All notices: 127Nov 6 · Notices that give a 10b5-1 plan: 41Nov 6Nov 7 · All notices: 0Nov 7 · Notices that give a 10b5-1 plan: 0Nov 8 · All notices: 0Nov 8 · Notices that give a 10b5-1 plan: 0Nov 9 · All notices: 217Nov 9 · Notices that give a 10b5-1 plan: 75Nov 10 · All notices: 202Nov 10 · Notices that give a 10b5-1 plan: 59Nov 10Nov 11 · All notices: 0Nov 11 · Notices that give a 10b5-1 plan: 0Nov 12 · All notices: 240Nov 12 · Notices that give a 10b5-1 plan: 77Nov 13 · All notices: 127Nov 13 · Notices that give a 10b5-1 plan: 28Nov 14 · All notices: 0Nov 14 · Notices that give a 10b5-1 plan: 0Nov 14Nov 15 · All notices: 0Nov 15 · Notices that give a 10b5-1 plan: 0

All notices Notices that give a 10b5-1 plan

By the day each notice was filed. A notice is a plan to sell, not a sale.

Latest notices of planned insider sales

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Showing: ticker RH

Latest notices of planned insider sales
FiledInsiderCompanyShares to sellA notice is a plan, not a sale. The person may sell fewer shares, sell later, or not sell at all, and the number of shares is what they expect to sell on the day they file.ValueThe aggregate market value the filer typed on the notice: the shares times a price the filer chose. It is not what the shares will sell for.PlanA Rule 10b5-1 trading plan lets an insider set up future sales in advance, on a schedule or at set prices, at a time when they do not hold inside information. A notice that gives a plan adoption date says the sale is made under such a plan.Expected saleSale reportedInsiders who are officers, directors or hold more than 10% report their sales on a Form 4, within two business days. We look for the first Form 4 with an open-market sale by the same person in the same company within 90 days of the notice, and show how many days after the notice it was filed. A blank means we found none: the person may not have sold, may not have to file a Form 4, or the Form 4 may be one we do not have.Notice
Sep 22, 2026The Mark S. Demilio Revocable Trust
Director
RH
RH
1,000$132.0K—Sep 22, 2026Form 4 ↗
2 days later · 1,000 shares
Form 144 ↗
Jul 10, 2026The Mark S. Demilio Revocable Trust
Director
RH
RH
2,445$411.8K—Jul 10, 2026Form 4 ↗
3 days later · 2,445 shares
Form 144 ↗
Jul 8, 2026Gary Friedman
Officer, Director, 10% Stockholder
RH
RH
48,238$7.7M—Jul 8, 2026Form 4 ↗
same day · 125,000 shares
Form 144 ↗
Jul 7, 2026Gary Friedman
Officer, Director, 10% Stockholder
RH
RH
7,693$1.3M—Jul 7, 2026Form 4 ↗
1 day later · 125,000 shares
Form 144 ↗
Jul 6, 2026Gary Friedman
Officer, Director, 10% Stockholder
RH
RH
69,069$11.7M—Jul 6, 2026Form 4 ↗
2 days later · 125,000 shares
Form 144 ↗
Jun 18, 2026The Mark S. Demilio Revocable Trust
Director
RH
RH
3,102$446.7K—Jun 18, 2026Form 4 ↗
same day · 5,304 shares
Form 144 ↗
Jun 16, 2026The Mark S. Demilio Revocable Trust
Director
RH
RH
2,202$330.3K—Jun 16, 2026Form 4 ↗
2 days later · 5,304 shares
Form 144 ↗
Mar 17, 2026Eri Chaya
Director, Officer
RH
RH
25,000$3.3M10b5-1Mar 17, 2026Form 4 ↗
1 day later · 7,000 shares
Form 144 ↗
Jan 14, 2026The Mark S. Demilio Revocable Trust
Director
RH
RH
2,254$495.9K—Jan 14, 2026Form 4 ↗
1 day later · 4,254 shares
Form 144 ↗
Jan 13, 2026The Mark S. Demilio Revocable Trust
Director
RH
RH
2,000$440.2K—Jan 13, 2026Form 4 ↗
2 days later · 4,254 shares
Form 144 ↗
Dec 31, 2025The Mark S. Demilio Revocable Trust
Director
RH
RH
400$72.1K—Dec 31, 2025Form 4 ↗
2 days later · 900 shares
Form 144 ↗
Dec 30, 2025The Mark S. Demilio Revocable Trust
Director
RH
RH
500$92.0K—Dec 30, 2025Form 4 ↗
3 days later · 900 shares
Form 144 ↗
Sep 19, 2025The Mark S. Demilio Revocable Trust
Director
RH
RH
2,000$472.3K—Sep 19, 2025Form 4 ↗
4 days later · 2,000 shares
Form 144 ↗
Jan 21, 2025Eri Chaya
Director, Officer
RH
RH
25,000$11.2M10b5-1Jan 21, 2025Form 4 ↗
1 day later · 25,000 shares
Form 144 ↗
Jan 17, 2025Edward T. Lee
Officer
RH
RH
600$268.0K—Jan 17, 2025Form 4 ↗
5 days later · 600 shares
Form 144 ↗
Jan 14, 2025Eri Chaya
Director, Officer
RH
RH
25,000$10.5M10b5-1Jan 14, 2025Form 4 ↗
1 day later · 25,000 shares
Form 144 ↗
Jan 6, 2025Keith Belling
Director
RH
RH
500$208.9K—Jan 6, 2025Form 4 ↗
1 day later · 500 shares
Form 144 ↗
Jan 6, 2025MSL FBO Eri Chaya
Director, Officer
RH
RH
10,000$4.1M10b5-1Jan 6, 2025Form 4 ↗
1 day later · 10,000 shares
Form 144 ↗
Dec 17, 2024Keith Belling
Director
RH
RH
500$207.5K—Dec 17, 2024Form 4 ↗
2 days later · 500 shares
Form 144 ↗
Sep 19, 2024The Mark S. Demilio Revocable Trust
Director
RH
RH
1,000$345.0K—Sep 19, 2024—Form 144 ↗
Sep 18, 2024The Mark S. Demilio Revocable Trust
Director
RH
RH
2,000$680.6K—Sep 18, 2024—Form 144 ↗
May 6, 2024Eri Chaya
Director, Officer
RH
RH
100,000$27.5M10b5-1May 6, 2024—Form 144 ↗
Apr 9, 2024The Mark S. Demilio Revocable Trust
Officer, Director
RH
RH
1,000$289.0K—Apr 9, 2024—Form 144 ↗
Apr 2, 2024The Mark S Demilio Revocable Trust
Officer, Director
RH
RH
2,000$616.4K—Apr 2, 2024—Form 144 ↗
Dec 20, 2023Keith Belling
Director
RH
RH
500$152.7K—Dec 20, 2023—Form 144 ↗
Dec 15, 2023Jack M. Preston
Officer
RH
RH
33,399$10.4M—Dec 15, 2023—Form 144 ↗
Dec 14, 2023Chaya Eri
Officer
RH
RH
50,000$14.5M—Dec 14, 2023—Form 144 ↗
Sep 12, 2023Carlos Alberini
Director
RH
RH
25,000$7.9M—Sep 12, 2023—Form 144 ↗
Jun 27, 2023The Mark S Demilio Revocabe Trust
Director
RH
RH
2,000$610.5K—Jun 27, 2023—Form 144 ↗
Jun 14, 2023Keith Belling
Officer, Director
RH
RH
1,000$280.0K—Jun 14, 2023—Form 144 ↗
Jun 6, 2023The Mark S Demilio Revocable Trust
Officer
RH
RH
2,000$534.7K—Jun 6, 2023—Form 144 ↗

31 items, most recent first (up to 50). Every row links to the notice on the SEC's site, and to the Form 4 when we found one. Updated Nov 15, 2026, 6:45 PM EST.

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