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Planned insider sales
Notices (SEC Form 144) that executives and other insiders file before selling shares, and whether a sale was reported afterwards.
About this data
- What it is
- Before an executive, director or large owner sells restricted or control shares, they file a short notice with the SEC, called Form 144, saying how many shares they plan to sell, through which broker and roughly when. This feed lists those notices, and for each one shows whether a sale was reported afterwards on a Form 4 and how many days later.
- Who files it
- The person selling, or their broker, on the day the sale is placed. Electronic notices start in April 2023.
- How current
- We collect new notices throughout the day on SEC business days.
- Terms
- Form 144The notice an insider or other affiliate of a company files with the SEC before selling restricted or control shares, so the shares can be sold under Rule 144. The notice says how many shares, through which broker, and roughly when.10b5-1 planA Rule 10b5-1 trading plan lets an insider set up future sales in advance, on a schedule or at set prices, at a time when they do not hold inside information. A notice that gives a plan adoption date says the sale is made under such a plan.
- Worth knowing
- A notice is a plan, not a sale: the person may sell fewer shares, later, or not at all. The value is the one the filer typed, at a price they chose, not what the shares sell for. Many sales are routine, made to diversify or pay taxes, or under a 10b5-1 plan set up months earlier. A blank in the last column does not mean no sale: the person may not have to file a Form 4 (an ordinary affiliate does not), the sale may be recent, or the Form 4 may name a different spelling of the person. We match by the filer's number first and by name second. Information, not investment advice.
All of this comes from public filings.
Source and freshness · Information, not investment advice (disclaimer).
Form 144 notices per day, last 30 days
All notices Notices that give a 10b5-1 plan
By the day each notice was filed. A notice is a plan to sell, not a sale.
Latest notices of planned insider sales
Showing: ticker SFM
| Filed | Insider | Company | Shares to sellA notice is a plan, not a sale. The person may sell fewer shares, sell later, or not sell at all, and the number of shares is what they expect to sell on the day they file. | ValueThe aggregate market value the filer typed on the notice: the shares times a price the filer chose. It is not what the shares will sell for. | PlanA Rule 10b5-1 trading plan lets an insider set up future sales in advance, on a schedule or at set prices, at a time when they do not hold inside information. A notice that gives a plan adoption date says the sale is made under such a plan. | Expected sale | Sale reportedInsiders who are officers, directors or hold more than 10% report their sales on a Form 4, within two business days. We look for the first Form 4 with an open-market sale by the same person in the same company within 90 days of the notice, and show how many days after the notice it was filed. A blank means we found none: the person may not have sold, may not have to file a Form 4, or the Form 4 may be one we do not have. | Notice |
|---|---|---|---|---|---|---|---|---|
| Nov 4, 2026 | Jack Sinclair Officer | SFM Sprouts Farmers Market, Inc. | 21,576 | $1.2M | 10b5-1 | Nov 4, 2026 | Form 4 ↗ 2 days later · 21,576 shares | Form 144 ↗ |
| Oct 2, 2026 | Jack Sinclair Officer | SFM Sprouts Farmers Market, Inc. | 21,576 | $1.4M | 10b5-1 | Oct 2, 2026 | Form 4 ↗ 35 days later · 21,576 shares | Form 144 ↗ |
| Sep 8, 2026 | Dustin Hamilton Officer | SFM Sprouts Farmers Market, Inc. | 292 | $23.5K | — | Sep 8, 2026 | Form 4 ↗ 1 day later · 292 shares | Form 144 ↗ |
| Sep 1, 2026 | Jack Sinclair Officer | SFM Sprouts Farmers Market, Inc. | 21,576 | $1.7M | 10b5-1 | Sep 1, 2026 | Form 4 ↗ 2 days later · 21,576 shares | Form 144 ↗ |
| Aug 14, 2026 | Joseph D O'Leary Director | SFM Sprouts Farmers Market, Inc. | 2,597 | $214.4K | — | Aug 14, 2026 | Form 4 ↗ 3 days later · 2,597 shares | Form 144 ↗ |
| Aug 3, 2026 | Jack Sinclair Officer | SFM Sprouts Farmers Market, Inc. | 21,576 | $1.9M | 10b5-1 | Aug 3, 2026 | Form 4 ↗ 2 days later · 21,576 shares | Form 144 ↗ |
| Jul 6, 2026 | Jack Sinclair Officer | SFM Sprouts Farmers Market, Inc. | 21,576 | $1.9M | 10b5-1 | Jul 6, 2026 | Form 4 ↗ 2 days later · 21,576 shares | Form 144 ↗ |
| Jun 11, 2026 | Nicholas Konat Officer | SFM Sprouts Farmers Market, Inc. | 12,538 | $1.1M | — | Jun 11, 2026 | Form 4 ↗ 1 day later · 12,538 shares | Form 144 ↗ |
| Jun 5, 2026 | Jack Sinclair Officer | SFM Sprouts Farmers Market, Inc. | 21,578 | $1.8M | 10b5-1 | Jun 5, 2026 | Form 4 ↗ 4 days later · 21,578 shares | Form 144 ↗ |
| May 19, 2026 | Gmelich Alisa Former Officer | SFM Sprouts Farmers Market, Inc. | 500 | $45.1K | — | May 19, 2026 | — | Form 144 ↗ |
| May 1, 2026 | Brandon Lombardi Officer | SFM Sprouts Farmers Market, Inc. | 406 | $33.0K | — | May 1, 2026 | Form 4 ↗ same day · 406 shares | Form 144 ↗ |
| Apr 30, 2026 | Gmelich Alisa Officer | SFM Sprouts Farmers Market, Inc. | 500 | $41.5K | — | Apr 30, 2026 | — | Form 144 ↗ |
| Apr 28, 2026 | Gmelich Alisa Officer | SFM Sprouts Farmers Market, Inc. | 9,060 | $640.5K | — | Apr 28, 2026 | — | Form 144 ↗ |
| Apr 21, 2026 | Neal John Scott Former Officer | SFM Sprouts Farmers Market, Inc. | 22,064 | $1.7M | — | Apr 21, 2026 | — | Form 144 ↗ |
| Mar 23, 2026 | Zalatoris Timmi Officer | SFM Sprouts Farmers Market, Inc. | 426 | $33.4K | — | Mar 23, 2026 | Form 4 ↗ same day · 737 shares | Form 144 ↗ |
| Mar 20, 2026 | James H. Bahrenburg Officer | SFM Sprouts Farmers Market, Inc. | 208 | $17.5K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 208 shares | Form 144 ↗ |
| Mar 20, 2026 | Brandon F. Lombardi Officer | SFM Sprouts Farmers Market, Inc. | 297 | $24.9K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 297 shares | Form 144 ↗ |
| Mar 20, 2026 | Joseph L. Hurley Officer | SFM Sprouts Farmers Market, Inc. | 323 | $27.1K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 323 shares | Form 144 ↗ |
| Mar 20, 2026 | Nicholas Konat Officer | SFM Sprouts Farmers Market, Inc. | 530 | $44.5K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 530 shares | Form 144 ↗ |
| Mar 20, 2026 | Gmelich Alisa Officer | SFM Sprouts Farmers Market, Inc. | 316 | $26.5K | — | Mar 20, 2026 | — | Form 144 ↗ |
| Mar 20, 2026 | Jack Sinclair Officer, Director | SFM Sprouts Farmers Market, Inc. | 3,201 | $268.8K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 3,201 shares | Form 144 ↗ |
| Mar 20, 2026 | David McGlinchey Officer | SFM Sprouts Farmers Market, Inc. | 297 | $24.9K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 297 shares | Form 144 ↗ |
| Mar 20, 2026 | Valentine Curtis Officer | SFM Sprouts Farmers Market, Inc. | 253 | $21.2K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 253 shares | Form 144 ↗ |
| Mar 20, 2026 | Neal John Scott Officer | SFM Sprouts Farmers Market, Inc. | 470 | $39.5K | — | Mar 20, 2026 | — | Form 144 ↗ |
| Mar 20, 2026 | Coffin Kim Officer | SFM Sprouts Farmers Market, Inc. | 313 | $26.3K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 313 shares | Form 144 ↗ |
| Mar 20, 2026 | Zalatoris Timmi Officer | SFM Sprouts Farmers Market, Inc. | 311 | $26.1K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 737 shares | Form 144 ↗ |
| Mar 20, 2026 | Dustin Hamilton Officer | SFM Sprouts Farmers Market, Inc. | 206 | $17.3K | — | Mar 20, 2026 | Form 4 ↗ 3 days later · 206 shares | Form 144 ↗ |
| Mar 19, 2026 | Zalatoris Timmi Officer | SFM Sprouts Farmers Market, Inc. | 585 | $49.0K | — | Mar 19, 2026 | Form 4 ↗ same day · 10,405 shares | Form 144 ↗ |
| Mar 19, 2026 | Brandon F. Lombardi Officer | SFM Sprouts Farmers Market, Inc. | 758 | $63.8K | — | Mar 19, 2026 | Form 4 ↗ same day · 12,503 shares | Form 144 ↗ |
| Mar 18, 2026 | Nicholas Konat Officer | SFM Sprouts Farmers Market, Inc. | 952 | $79.5K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 952 shares | Form 144 ↗ |
| Mar 18, 2026 | Valentine Curtis Officer | SFM Sprouts Farmers Market, Inc. | 183 | $15.3K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 183 shares | Form 144 ↗ |
| Mar 18, 2026 | Brandon F. Lombardi Officer | SFM Sprouts Farmers Market, Inc. | 538 | $44.9K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 12,503 shares | Form 144 ↗ |
| Mar 18, 2026 | David McGlinchey Officer | SFM Sprouts Farmers Market, Inc. | 543 | $45.3K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 543 shares | Form 144 ↗ |
| Mar 18, 2026 | Neal John Scott Officer | SFM Sprouts Farmers Market, Inc. | 670 | $55.9K | — | Mar 18, 2026 | — | Form 144 ↗ |
| Mar 18, 2026 | Jack Sinclair Officer, Director | SFM Sprouts Farmers Market, Inc. | 4,754 | $396.9K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 4,754 shares | Form 144 ↗ |
| Mar 18, 2026 | Zalatoris Timmi Officer | SFM Sprouts Farmers Market, Inc. | 480 | $40.1K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 10,405 shares | Form 144 ↗ |
| Mar 18, 2026 | Coffin Kim Officer | SFM Sprouts Farmers Market, Inc. | 467 | $39.0K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 467 shares | Form 144 ↗ |
| Mar 18, 2026 | Dustin Hamilton Officer | SFM Sprouts Farmers Market, Inc. | 1,017 | $84.9K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 1,017 shares | Form 144 ↗ |
| Mar 18, 2026 | Gmelich Alisa Officer | SFM Sprouts Farmers Market, Inc. | 563 | $47.0K | — | Mar 18, 2026 | — | Form 144 ↗ |
| Mar 18, 2026 | Joseph L. Hurley Officer | SFM Sprouts Farmers Market, Inc. | 456 | $38.1K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 456 shares | Form 144 ↗ |
| Mar 18, 2026 | Zalatoris Timmi Officer | SFM Sprouts Farmers Market, Inc. | 9,340 | $784.1K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 10,405 shares | Form 144 ↗ |
| Mar 18, 2026 | Brandon F. Lombardi Officer | SFM Sprouts Farmers Market, Inc. | 11,207 | $913.4K | — | Mar 18, 2026 | Form 4 ↗ 1 day later · 12,503 shares | Form 144 ↗ |
| Mar 16, 2026 | Zalatoris Timmi Officer | SFM Sprouts Farmers Market, Inc. | 3,668 | $296.5K | — | Mar 16, 2026 | Form 4 ↗ 1 day later · 3,668 shares | Form 144 ↗ |
| Mar 16, 2026 | Nicholas Konat Officer | SFM Sprouts Farmers Market, Inc. | 10,123 | $818.2K | — | Mar 16, 2026 | Form 4 ↗ 1 day later · 10,123 shares | Form 144 ↗ |
| Mar 16, 2026 | Joseph L. Hurley Officer | SFM Sprouts Farmers Market, Inc. | 3,910 | $316.0K | — | Mar 16, 2026 | Form 4 ↗ 1 day later · 3,910 shares | Form 144 ↗ |
| Mar 16, 2026 | Brandon F. Lombardi Officer | SFM Sprouts Farmers Market, Inc. | 4,871 | $393.7K | — | Mar 16, 2026 | Form 4 ↗ 1 day later · 4,871 shares | Form 144 ↗ |
| Mar 16, 2026 | Coffin Kim Officer | SFM Sprouts Farmers Market, Inc. | 3,766 | $304.4K | — | Mar 16, 2026 | Form 4 ↗ 1 day later · 3,766 shares | Form 144 ↗ |
| Mar 16, 2026 | Neal John Scott Officer | SFM Sprouts Farmers Market, Inc. | 6,555 | $529.8K | — | Mar 16, 2026 | — | Form 144 ↗ |
| Mar 16, 2026 | Valentine Curtis Officer | SFM Sprouts Farmers Market, Inc. | 2,268 | $183.3K | — | Mar 16, 2026 | Form 4 ↗ 1 day later · 2,268 shares | Form 144 ↗ |
| Mar 16, 2026 | Gmelich Alisa Officer | SFM Sprouts Farmers Market, Inc. | 5,280 | $426.7K | — | Mar 16, 2026 | — | Form 144 ↗ |
The newest 50 items, most recent first. Every row links to the notice on the SEC's site, and to the Form 4 when we found one. Updated Nov 15, 2026, 6:51 PM EST.
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